Falling In Love In The Middle Of WHSmith

For the past two years, I can honestly say the only magazine I’ve consistently bought and adored still, in this digital age, is Frankie. It’s just so awesome, and always fills me with joy. However, I can only get it from certain places, and I always seem to get it about a month after it originally comes out, because it’s Australian and we’re slower getting it over here. Boo.

Debut Magazine

Anyway, I really thought my love for magazines was basically dead. Frankie kept me going, but other than that? Mehh. I’m not saying there aren’t others out there I like – not at all! But the other ones I like are really super niche (for example Blogosphere or ID magazine). They absolutely ROCK what they do, but they stick to that one thing, y’know? So Frankie was my only real ‘all round’ kick ass mag I stuck with. It’s sad really, because I can remember the days when I’d literally mark days on my calendar when magazines would be bringing out a new issue. I was SO excited, it was a fantastic thing. Buying this paper collection of inspiration, ideas, and new worlds; and then collecting them over time. It was a good feeling. But these days, that’s really uncommon.

As a blogger, I know myself it’s because of blogs. Media has gone digital, and we live in this online world – and I truly love it. But I won’t say there isn’t this part of me that misses opening those fresh pages of a new issue, and delving into them with eagerness.

And then, DEBUT.

I was browsing WHSmith this week, in the magazine aisles, as I often do in the hopes of something popping out at me. Slightly bored and sighing, as I only half look at the front cover of every samey glossy publication out there. Something suddenly caught my eye; a smaller magazine, declaring quietly that it was ‘NEW!’. Beautiful handwritten font splashed across page (I notice these things) and a POP of pink I couldn’t quite look away from. No list of features on the front cover, it was covered instead in mystery. And so I grabbed myself a copy, while shuffling between my feet in the busy aisle and getting in the way of everyone else in there.

The first thing I noticed was the ‘zine-like’ feel of this mag. Not physically, I mean in the sense that Debut mag uses a beautiful range of imagery that feel really Arty, cut-and-paste style, really focused on presenting things in their own unique way – y’know? The magazine is based on focusing on women in creative industries (HELL YES), and you can really see that when flicking through. Every feature, every piece, every idea; has a fantastic break-down acknowledgment of who created it, who they are, and what it’s all about. This is not your average magazine slapping down thoughts on a page. This is women creating and inviting you in; giving you access to the process behind the scenes. You immediately feel welcome, and involved.

For the first time in YEARS, I started reading a magazine before I’d even got home. Walking through the streets and not really paying attention to much else, I somehow found my way home and devoured the whole thing front to back while barely taking off my coat. I read about women bossing a whole variety of careers, I discovered artists and photographers I’m now obsessing over on Instagram, I felt inspired by the brutal honesty and untouched photos of the girls within the pages. I connected to people I’ll probably never meet, and it got me thinking about things I may never have otherwise. I feel like my soul is being fed.

I can’t really put into words how astounding Debut magazine is, but I can tell you I’ll be going back to WH Smiths, looking for more. I managed to find this little gem early too, it’s only on issue 3. I feel a collection coming on.


Thank you Debut. Thank you for rekindling my love of magazines, for ideas on paper, and the love of walking with my head buried in printed words. You’ve hooked me.


(Psst, this post is in NO WAY sponsored, or in collaboration with Debut magazine – I wish – I simply feel a deep passion and instant love for what they’re creating, and wanted to share this.)




*Any items sent for review are written about 100% honestly and in my own words. Sometimes sponsored content and collaborations with brands will appear on this blog, and will always be marked as such with *. Please see my disclaimer for more info.

  • ohhhh my god I need this! It looks amazing, and so colourful!
    – Emily from http://www.emilyunderworld.co.uk

  • Oh ohh. I had seen this mentioned a couple of times on instagram and twitter, but I never really paid and attention to it. You’ve completely changed my mind, and now I NEED to at least try it! I buy magazines monthly, but they’re always running related haha. Can’t remember the last time I read one like this!

  • Absolutely love the look of this magazine and what you described inside sounds incredible! I will definitely have to keep an eye out for it!!! 🙂 Also, how bloody beautiful is that women?? Also, I want her knickers!!! :p So perfect! 🙂 Lucy xx

  • Oh wow this actually looks like a magazine worth reading. I love how it’s aiming to make girls feel good about themselves!! Happy International Womens Day!

    Beckie xo // The Pale Tails

  • Aqy✨

    I need to look out for this mag! I hope it’s available where I live!

    skinnydecxflatte.blogspot.com xo

  • I miss rushing out to get new magazines too! Smash Hits, Top Of The Pops, Sugar, More. BAH :(. Shall keep my eyes peeled for this one! x

  • This sounds like such a great magazine, I love that it stands out against all the glossy magazines (which are basically copies of themselves!) x

    Everything But The Kitchen

  • Sounds like an amazing magazine! I’m going to keep my eye out for it. Thanks for sharing this gem with us!

    Zoe Louise | http://www.zoelouiseharrington.com

  • Áine Danger Gumery

    I spotted this the other day while dashing through the train station and made a mental note to investigate. I’m similar to yourself, I’ve grown tired of the same stuff in every magazine. In Brighton there’s a magazine shop and I’m going to visit later today actually, a bit inspired by your post. This mag looks great, I think I’m looking for something similar, or a wee bit different. I don’t know really, but I think I’ll know it when I see it…you know what I mean. It’s so good to see these sorts of magazines coming in, to satisfy the need for something different. Great post my lovely.

    Honestly Aine

  • francesca

    I LOVE this!!!! I want to run to my nearest WHSmiths and bag myself a copy! I love that its currently only on issue 3 too, this is a mag every women needs! The imagery is perfect I’m in love with everything it stands for!! Thanks for letting us all know about it, I gave up with magazinges ages ago as there just isn’t a decent one I’m really in to!


  • I bloody love a good magazine but find it so hard to find interesting copy these days, this looks ace I need to pick myself up one.

  • When Company was a magazine it was defo my go to – I have a backlog of them that I’ve kept for style/beauty inspo and blog props, and I also enjoy picking up Nylon from time-to-time as the aesthetic is awesome but the drawback is every second page is an ad! Debut looks freaking awesome though, I think I’ll have to go out and pick up a copy, thanks for sharing!

  • Laura Torninoja

    I’m with you – I miss those times when I would buy and subscribe to loads of different magazines per month and get super excited when a new edition would come out. I’ve lost that love a little bit lately, probably exactly due to the reason you mentioned as well: blogs. But I want to continue reading magazines as well, so I think I might give this one a try – thanks for the great tip! x

    Laura // Middle of Adventure

  • I know what you mean about circling dates for releases omg I used to spend so much money on magazines! When Company stopped printing I was distraught! I’m certainly going to have to give Debut a read if I can find it! x

  • Stephanie Hartley

    I feel like it’s been forever since I looked forward to magazines coming out – in fact I think the last one I really got excited about was Shout when I was 14/15 haha. I really want to grab a copy of Debut now. It sounds incredible and I really need some extra creative inspo right now!

    Steph – http://www.nourishmeblog.co.uk

  • Erin Russell

    This sounds so so good, and right up my street! Love the idea of it, ill need to go on the hunt for it now! lol

    Erin || MakeErinOver

  • Ooo this sounds awesome, I’ll be going on a hunt for it!
    Hels x


  • I adore Frankie magazine, also Ohh Comely which is a great all rounder that you’ll probably love too – I’ve got to check this out!

    Lucy | Forever September

  • That looks absolutely amazing!! I want to pop to my locla WHSmith and buy a copy right now!!! 🙂 xx

  • I can’t remember the last time I bought a magazine!

    Lauren x Huggled

  • This sounds like such a good magazine! I’ve never heard of it before but will definitely look out for it when I get home in the summer, thank you xxx

    The Frugal Teen | http://thefrugalteen.wixsite.com/thefrugalteen

  • Thank you for bringing this into my life! I’ve really been missing the buzz of new magazine issues too and yay, this sounds simply wonderful – will definitely be grabbing it! 😀



  • I’ve been looking for a new magazine to read because I’m bored of Glamour and Cosmo, definitely going to purchase this one and give it a go it’s right up my street! Thanks Gem!


  • I’ve been looking for a new magazine to read, alongside my monthly staples of Glamour, Cosmo and Your Cat. So it was good timing when I stumbled across your blog post! I’ve now picked up Debut and can’t wait to get stuck in. Thanks for the recommendation! x http://www.aimeeraindropwrites.co.uk x

  • this sounds really lovely! i can’t even remember the last time i bought a magazine, but would definitely pick something like this up! xx